Permanent profiles.
No bio. No prompts. No "about me." Nothing that builds a behavioral model of who you are. Your verified selfie is your only profile, and it lasts one night.
We make dating private again.
This isn't a checkbox. It's the whole product.
Most dating apps are surveillance products with a dating-app skin. They collect your sexual preferences, your political views, your relationship history, your messages, your reactions, your location, your photo gallery, and your typing patterns — and they monetize all of it.
Howl doesn't.
We built Howl backwards from the standard dating app. We started with a single principle — your dating life is none of our business — and designed the product so it would still work even if we knew almost nothing about you.
Our privacy stance
What we collect. What we refuse.
Personality data.
No quizzes. No "what are you looking for." No five-question onboarding wizard. We don't want to know your sun sign and neither does the person you're going to match with.
Selling data.
We don't sell, license, or share user data with advertisers, marketers, or third parties. The app is free because it's lean — not because you're the product.
Stored chat history.
Conversations expire 24 hours after the last message. There's no archive on our server. If you wanted to keep something, you'd have written it down — or already left the app.
The minimum to operate.
Email for account recovery. Selfie for nightly verification (aged out within 7 days). Approximate location so we can show you who's out near you. That's it.
Abuse signals only.
If someone reports a user for harassment or harm, we retain just enough information to act on the report and protect the community. We don't comb chats for content.
Receipts
Our promises, in writing.
For the legalese version with all the GDPR/CCPA boilerplate, see our Privacy Policy. For the short version, we promise the following — and the day we break any of these is the day we admit we became another Tinder:
- 01 We will never sell, license, or share user data with advertisers.
- 02 We will never build a personality profile, taste graph, or "compatibility score" on you.
- 03 Your selfies are aged out of our systems within 7 days of capture.
- 04 Chats expire within 24 hours and are not retained on our servers afterward.
- 05 You can delete your account in one tap — and we'll delete everything, not just the visible profile.
- 06 We will never use your data to train a third-party AI model.